This shampoo for curly hair is formulated with naturally derived cleansers that remove dirt and buildup without stripping curls of needed moisture Fortified with rice amino acids Curl Charisma penetrates the hair shaft to effectively lock out environmental moisture providing antifrizz benefits This product is also gluten free cruelty free silicone free paraben free sulfate free DEA free and dye free It is safe for use on colortreated chemicallytreated relaxed and keratin treated hair It is also a safe shampoo for blonde hair Suggested Usage 1 Apply to wet hair and vigorously massage for about 30 seconds as the lather builds then rinse 2 If your hair has extra buildup rinse and repeat Precautions Avoid contact with eyes For external use only