Transform dark blonde or brown hair to a striking new look with our permanent black hair dye colouring kit with a plex hair treatment that protects rebuilds and restores your hairs structure A soft black permanent hair dye for a full head of colour covers grey root touchup balayage undertones lowlights For all hair types including chemically treated Afro Asian men and women Vegan crueltyfree black hair dye Using UK and European endorsed cosmetic standard ingredients blended into a smooth cream for home use Part of the awardwinning Smart Beauty hair colour collection Messfree application Mix the black colour cream and developer in the provided bottle evenly apply with the precision nozzle and work through with gloved hands for a nondrip colouring experience Smart Beauty is a familyowned British business that produces premium vegan hair dye colouring kits Committed to nonanimal testing ethical practice and minimal environmental impact