Ideal for blonde hues that are visibly damaged or prone to dryness, the Bleach London Purple Reincarnation Mask helps to leave the strands feeling stronger.
- Bond-restoring mask fortified with hydrolyzed wheat and vegetable proteins plus sunflower seed extract to rebuild strength and elasticity, with proven reduction in breakage.
- Contains gentle violet pigments to brighten blonde tones and neutralize yellow/orange undertones.
- Clean formula: ammonia- and paraben-free, 100% vegan, PETA-approved, and free from bleach or hydrogen peroxide.