Enhances Color Longevity The Keywest Professional Color Protect Hair Mask is formulated to protect and maintain the vibrancy of colortreated hair ensuring your color stays rich and radiant for longer Deep Nourishment The wheat protein in our Color Protect Hair Mask provides intense nourishment leaving hair soft smooth and manageable Antioxidant Protection The Keywest Professional Color Protect Hair Mask is rich in antioxidants this hair mask protects against environmental stressors and UV damage preventing color fade and dullness Improves hair texture The 17 amino acid Complex wheat protein in the Color Protect Hair Mask are responsible for improving the hair texture and adding a natural shine posthair wash This also helps to make the hair more manageable and smooth Strengthens hair strands The Keywest Professional Color Protect Hair Mask works on enhancing hair growth strengthening hair strands and reducing hair fall