This is a lightweight, hydrating face primer Cosmetics — designed to create a smooth, even base before you apply foundation or other makeup. It’s formulated to be vegan and cruelty-free, “clean-beauty / affordable-beauty” ethos.
- Hydrates and softens skin — the primer contains moisturizing and skin-nourishing ingredients (including grape seed oil and vitamins A, C, & E) to help skin feel smooth and hydrated.
- Smooths texture & blurs imperfections — by creating a silky, even surface, it helps to minimize the appearance of pores, fine lines, and uneven texture — giving skin a smoother “canvas” for makeup.
- Preps skin for long-lasting makeup — helps makeup go on more evenly and improves its wear time, making foundation or concealer look smoother and last longer through the day.
- Light, non-greasy feel — while hydrating and smoothing, the formula stays lightweight and absorbs without leaving a heavy or oily residue