Dove Ultra Care Daily Moisture Shampoo deeply nourishes hair from within helping to protect it from daily wear and tear This shampoo strengthens and moisturises hair leaving it up to 10x more resilient Our BioRestore Complex is a nourishing blend of ingredients that work in harmony with your hairs biology to help regenerate damaged hair for a healthy look and feel Globally Dove does not test on animals and this hair care product is PETAApproved Vegan This shampoo is designed for everyday use to leave your hair stronger and moisturised For best results follow with Dove Daily Moisture Conditioner to increase your hairs resilience against breakage