NATURAL FINISH: The buttery cream formula melts into skin, leaving a seamless, skin like flush that looks naturally radiant., BUILDABLE COLOR: Tap on a single layer for a whisper of tint or layer repeatedly for a bold pop; the pigment builds smoothly without streaks., SKIN LOVING INGREDIENTS: Enriched with vitamin E and carnauba wax to soften, condition and give every swipe a smooth glide while you wear it., HOW TO USE: Swirl a fingertip or angled blush brush across the rose, press onto the apples of your cheeks, then blend outward; repeat until you reach your perfect flush., CLEAN FUN, NO COMPROMISES: Tired of fine print and funky ingredients? We keep it clean (no sulfates here!), cruelty-free, vegan, and plastic neutral—because beauty should be fabulous, not harmful., WINKY LUX: Our playful, innovative products transform everyday routines into moments of self expression, blending high quality ingredients with a commitment to sustainability, inclusivity, and a touch of fun