At Sony, our mission is to be a company that inspires and fulfills your curiosity. Using our unlimited passion for technology, content and services to deliver groundbreaking new excitement and entertainment, as only sony can.No other consumer electronics company today is as steeped in history and innovation as Sony. Sony’s humble beginning started in Japan in 1946 from the sheer determination and hard work of two bright and enterprising young men. Both Masaru Ibuka and Akio Morita joined hands in making their dream of a successful global company a reality, the only purpose is to fill the world with emotion, creativity and technology.The Sony Group recognises that its businesses have direct and indirect impact on the communities in which we operate. Find out how Sony is contributing towards being a positive global citizen.Corporate Social Responsibility is an integral part of Sony"s corporate philosophy. Careers at Sony Discover the diverse and interesting career opportunities available at Sony that offer you professional growth and success. Sony manufactures and distributes electronics products and provides related solutions. The Company produces televisions, cameras, mobiles, audio and video products. game equipment, and more. Sony Group also engages in game production, movie production, music production, and other business Moreover, the company also makes and distributes motion pictures, television productions and media networks under its Pictures branding. Its motion pictures include production, acquisition and distribution of live-action and animated motion pictures and direct-to-video content. The company also deals in music recording, publishing and distribution.the company also provides financial services, including life insurance for individuals and non-life insurance for business. The company is a known name also in digital and physical supply chain solutions to business customers in the entertainment, education, and information industries.
- XA extreme aspherical lens element with superlative surface precision not only contributes to stunning corner-to-corner resolution and detail throughout the zoom range
- Constant f/2.8 maximum aperture maintains consistent performance from wide-angle to telephoto focal length positions and also contributes to greater selective focus control
- Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions
- Focus hold button and AF/MF switch are present on the lens barrel for intuitive tactile control and rapid access to select settings
- Dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures
- The first wide-angle G Master zoom lens offers performance that will take full advantage of the high-resolution potential of the latest and future camera bodies
- The lens's front element features a fluorine coating that helps to prevent fingerprints on the lens and stop dirt from sticking, and makes it easier to wipe away any dirt and fingerprints that do appear on the lens surface
- The lens boasts Silent Wave Motor technology (AFS) and Internal Focus for fast and quiet autofocus that won't alter the length of the lens, thus preserving working distance throughout the focus range
- The Silent Wave Motor utilizes ultrasonic (inaudible) vibrations instead of a gear system to focus the lens, offering beautifully smooth, silent and accurate autofocus operation
- Compact, lightweight, and versatile, this stylish and sharp lens is likely to become one of your most prized lenses
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