Loewe introduces the inaugural fragrance in its Botanical Rainbow collection, Loewe Earth Eau de Parfum, inspired by the elements that link nature, bridging life above and below the ground.
- Inspired by nature: Crafted around truffle, mimosa, and violet to evoke reduced forest earthiness blended with powdery florals and vegetal freshness.
- Elegant unisex balance: Feels floral and bright on women—more masculine or green on men—making it refreshing yet grounded.
- Powdery refinement: While labeled “Earth,” many users highlight its soft, airy quality—less muddy, more delicate leather‑floral.