PERFECT DIY HAIR COLORING MADE POSSIBLE Revive your hairs dull color with the best black demipermanent hair color that provides a stunning result for the lively vibrant and extremely shiny hair NO AMMONIA NO FRAGRANCE THE GENTLEST HAIR DYE YOU CAN OPT FOR Boasting a completely Ammonia and Perfumefree formula Four ReasonsTakeaway Color guarantees a gorgeous coloring result without damaging your hair Suitable for any hair type gentle and caring NATURAL LOOKING RESULTS Featuring the latest hair color technology our black hair dye enables rich and intensive color payoff that softens beautifully with time Provides a soft and natural result that blends beautifully EASY TO USE With an easytouse applicator bottle the color is easy to apply UNTREATED HAIR Apply the color evenly to towel dried hair from the roots towards the ends Leave in for 30 minutes TREATED HAIR First apply the color to the roots leave in for 15 minutes Apply the rest of the color towards the ends Leave in for 15 minutes 100 VEGAN CRUELTY FREE RECYCLABLE PACKAGING At Four Reasons we are committed to creating topnotch hair care products without burdening our planet Our 100 Vegan and Cruelty free formulas along with our recyclable packaging serve that very goal An excellent ecoconscious choice all