Amazing MatteNatural Finish Challenger Matte has a naturalmatte finish that is very popular today NO SHINE It works well on short medium and some longer hair styles and has the professional and high quality matte look that will have you looking good at every type of occasion AllDay Hold With a quality MediumFirm Hold Challenger Matte is up to the task of holding shape Apply to damp or towel dry hair No flakes like a pomade no clumping like a clay Smells Fantastic Challenger Matte has a clean subtle scent that youll like but never notice on your hair Your hair styling cream should smell good and not have a lingering scent that stays with you throughout the day Thats what this product does Easy to Rinse Out Challenger Matte washes out easily because its water soluble Sometimes you wont even need to use shampoo which is good for saving money as well as the natural oils that build up on your hair Easy on strong alldayhold then easy rinse out Travel Friendly We made Challenger to go everywhere you do so you can look good even when youre operating at travel size Challenger Matte fits in your carry on luggage backpacks and other small bags to provide quality matte styling product when youre on the go