HELPS REVERSE YEARS OF DAMAGE from 1st wash Deeply nourishing formula penetrates to the deepest layers of your hair restores proteins and helps reverse years of hair damage from 1st wash 8 BIO PROTEIN FUSION BIO Proteins are similar to the proteins present in your hair Doves creamy formula restores proteins in your hair reversing damage MAKES HAIR HEALTHY SMOOTH SILKY Restores your hair from accumulated damage leaving it healthier smoother silkier GENTLE FORMULA Deep Repair Treatment mask is free from Sulphates Parabens and Dyes suitable for hair with years of accumulated damage WEEKLY DAMAGE TREATMENT Use at least once every week Embrace this as your weekly haircare ritual providing visibly healthier hair in just 5 minutes CRUELTYFREE PETA Certified Globally Dove does not test on animals