Baby Magic Delicate Lotion helps keep skin feeling healthy and baby-soft. The ultra-mild formula of this soothing lotion is feather-light and keeps baby's delicate skin soft and moisturized. Nourishing lotion made with conditioning colloidal oat and soothing aloe. Dermatologist and pediatrician recommended for baby’s sensitive skin. This comforting, hypoallergenic lotion is gentle enough for everyday use; free of parabens, dyes and phthalates.