FLAKE FREE. Our non-flaking product gives you perfect wash-and-go hairstyles without a shower of unwanted flakes. | LONG LASTING LUSTER. Keep stunning styles shining with our gel. Your hair will remain supple and moisturized without wax or grease. | SUPERIOR HOLD. Don't choose between hydration and hold! This gel provides superior staying power while keeping your hair moisturized with natural ingredients. | MADE IN THE USA. Our USA-based plants set the standard for quality products that care for you and the world around us. | HOME GROWN GREEN. Ecoco's mission is to lead the beauty industry in environmental consciousness and green technologies.