Innovative Formulation: This brown vegan mascara leverages the power of Bayberry, Rice Bran, and Jojoba to ensure beautiful, healthy volume with added nourishing benefits | Pure and Gentle: Favored by beauty enthusiasts everywhere for its superior performance, this clean mascara for sensitive eyes delivers with a featherweight feel that won't smudge, clump, or flake | Long-Lasting and Water-Resistant: The smudge-free, flake-free finish lasts all day, for stunning eyelashes from morning till night | Turn Up the Volume: Buildable for subtle or bold lashes without clumping; Unlike typical mascaras, this formula stays light and silky | Vegan, Gluten Free, Cruelty Free: Clean beauty essentials you can feel great about using; Kind to your eyes, animals, and the earth