How to use: For a soft blush veil gently swipe or dot the balm onto the apples of the cheek and blend with fingers or brush. Blend and diffuse the balm for a sheer effect using either brush and/or the warmth of the fingertips. For rich color saturation swipe the balm directly onto the face and blend out the edges for bolder blush looks. Blend with a brush, fingertips or sponge using tapping gestures to build color intensity. Pro tips: Swipe the balm from the cheekbones toward the temples and diffuse the color to lift and accentuate bone structure. Blend a dot of the balm onto the apples of the cheeks and nose bridge for a sunkissed look. Use a fingertip to press balm onto the lips for a sheer wash of color or layer for extra opacity.