About Us We believe that true beauty radiates from the inside out. Our nutrient-rich products are powered by science to transform the health of hair from its very foundations – the roots. Skincare-inspired ingredients nurture your scalp and lay the foundation for optimum growth, so you can fulfill your desire for fuller, healthier-looking strands. Volume Range Turn up your volume. Our updated volume routine raises roots with gravity-defying volume and plumps up strands with weightless body from root to tip for bouncy, fuller and healthier-looking hair. Root Stimulating Primer Bodifying Shampoo Bodifying Conditioner Bodifying Leave-In Serum Buying Options Buying Options Add to Cart Add to Cart Customer Reviews 4.2 out of 5 stars 70 4.2 out of 5 stars 79 4.5 out of 5 stars 80 4.3 out of 5 stars 197 Price — — $18.00 $ 18 . 00 $17.00 $ 17 . 00 Product Description A targeted menthol treatment that lifts roots for full-bodied volume. A strand plumping cleanser that adds glossy shine. A volumizing conditioner that infuses hair with weightless moisture. An air-light serum that adds bouncy body. How to Use Use the nozzle to directly apply to your scalp. Massage in, then leave for ten minutes to enjoy the cooling sensation. Rinse thoroughly. Follow with Bodifying shampoo. Work a generous amount into wet hair. Lather well, massaging from the scalp through to ends. Rinse thoroughly. Smooth through the mid-lengths and ends of your hair. Leave for 1-2 minutes. Rinse thoroughly. For a deeper conditioning treatment, massage into your roots, then rinse. Apply to towel-dried hair before blow drying. Work the serum between both hands, then smooth through the entire lengths of the hair. Blow-dry and style hair as normal. Wash hands after use.